“Before PaddlePals we had players in spreadsheets, email and WhatsApp. Now every member has a proper record, and we can see who actually plays, not just who pays a fee once a year.”
Add members, build rich player profiles and open direct chat channels with each player so you can upsell offers, fill courts and grow lifetime value from your existing community.
PaddlePals is designed specifically for racket clubs – from single‑site centres to multi‑court facilities that need a serious member CRM, not just a basic bookings list.
Clubs across the UK use PaddlePals to store member data, track activity and keep conversations in one place – instead of spreadsheets and scattered messaging apps.
Unlike generic CRM tools, PaddlePals is built around courts, bookings and members – so every screen reflects how paddle and tennis facilities actually run day to day.
Already using another bookings or discovery app? PaddlePals focuses on your member relationships and data, so you stay in control even if players find you through other platforms.
From a clean member dashboard to rich profiles and one‑to‑one chat – everything is designed to help you understand your players and sell more to the people who already love your courts.
Keep all your players in a single, organised CRM. Names, contact details, membership type and status are always up to date, no matter how big your community grows.
Use member chats to send relevant, timely offers to players who already love your club – off‑peak discounts, coaching blocks, leagues and more – right where they’ll see them.
The member CRM is part of the same system that manages your courts and bookings. That means less admin, fewer tools and more clarity on who’s actually using your facility.
Move away from messy WhatsApp groups and scattered emails. Every player has a clean chat thread linked to their profile so you can see the full story in one place.
Target offers, share news and invite members to events. When you communicate regularly, players book more often, stay longer and bring their friends.
Member data is stored securely with clear access control. Keep your spreadsheets in the past and move to a modern, privacy‑aware CRM that’s built for UK sports facilities.
Discovery apps and booking platforms are great for bringing in players – but you still need your own system to understand, retain and grow your member base.
PaddlePals is your internal CRM – a place where you control player profiles, history and communication. Even if players first discover you through another platform, your relationships and data live here.
Everything in PaddlePals is designed around racket sports: courts, sessions, utilisation and player behaviour. That makes it much easier to spot who plays regularly, who’s at risk and where to upsell.
Member chat, offers and targeted messaging help you treat players as long‑term members, not one‑off bookings. That’s how clubs grow lifetime value instead of just filling tomorrow’s schedule.
Member data is sensitive. PaddlePals is built so clubs can centralise information and communication while still respecting privacy and compliance best practices.
Staff access PaddlePals using their own logins, so you can control who can view or edit member data – much more professional than sharing a personal spreadsheet or phone.
Member fields and communication tools are designed to support GDPR‑friendly workflows, including clear records of who you contact, when and about what.
Because chats, offers and activity all sit alongside member profiles, it’s easy to answer questions from committees, owners or members about how data has been used.
Real feedback from club managers who use PaddlePals to understand their players better and increase repeat bookings.
“Before PaddlePals we had players in spreadsheets, email and WhatsApp. Now every member has a proper record, and we can see who actually plays, not just who pays a fee once a year.”
“The built‑in chat means our team can follow up with players about socials and coaching blocks without leaving the CRM. Our repeat bookings per member have gone up noticeably.”
“Member profiles finally give us context – how often someone plays, what they like, and if they’ve messaged us before. It’s much easier to offer the right product to the right player.”
“PaddlePals sits alongside our other booking tools, but this is where we actually ‘own’ the relationship. If we ever switch systems, our member CRM and history come with us.”
“Having chats, offers and member data in one place has cut down admin massively. Our receptionist can see everything without asking the head coach for screenshots.”
“For us, the big win is knowing who our most valuable players are. PaddlePals makes it obvious which members to prioritise for early access and VIP events.”
How the member database and chat system work together to help you grow your club.
Yes. When you add a player as a member, PaddlePals creates a dedicated two‑way chat channel between your club and that player. You can send a welcome message, answer questions and upsell offers from day one.
Yes. Chats are linked directly to the member profile, so you can see their name, membership, contact details and context while you’re messaging. No more switching between tools or hunting for information.
No. PaddlePals Member Manager CRM is part of the same platform as your court management and booking system. Your members, courts and bookings all live in one ecosystem that talks to each other.
Yes. You can manually add members with just their name and contact details. They’ll still get a profile and can be upgraded into full PaddlePals users later if they choose.
Most clubs are up and running in under 15 minutes. Create your account, add your first batch of members, and you’re ready to start tracking players, sending messages and growing engagement straight away.