Member Management CRM for Court Owners

Turn Every Player into a Loyal, Returning Member

Add members, build rich player profiles and open direct chat channels with each player so you can upsell offers, fill courts and grow lifetime value from your existing community.

Used by 500+ Courts Across the UK
Thousands of Members Managed in PaddlePals
Built‑In Member Chat & Offers
Increase Repeat Bookings per Player

Trusted by Growing Paddle & Tennis Clubs

PaddlePals is designed specifically for racket clubs – from single‑site centres to multi‑court facilities that need a serious member CRM, not just a basic bookings list.

500+ Courts Onboarded

Clubs across the UK use PaddlePals to store member data, track activity and keep conversations in one place – instead of spreadsheets and scattered messaging apps.

Purpose‑Built for Racket Sports

Unlike generic CRM tools, PaddlePals is built around courts, bookings and members – so every screen reflects how paddle and tennis facilities actually run day to day.

Works Alongside Other Platforms

Already using another bookings or discovery app? PaddlePals focuses on your member relationships and data, so you stay in control even if players find you through other platforms.

See PaddlePals Member Manager CRM in Action

From a clean member dashboard to rich profiles and one‑to‑one chat – everything is designed to help you understand your players and sell more to the people who already love your courts.

Why Court Owners Love PaddlePals Member CRM

Own Your Member Database

Keep all your players in a single, organised CRM. Names, contact details, membership type and status are always up to date, no matter how big your community grows.

Upsell Without Being Pushy

Use member chats to send relevant, timely offers to players who already love your club – off‑peak discounts, coaching blocks, leagues and more – right where they’ll see them.

Connected to Your Courts & Bookings

The member CRM is part of the same system that manages your courts and bookings. That means less admin, fewer tools and more clarity on who’s actually using your facility.

Better Communication

Move away from messy WhatsApp groups and scattered emails. Every player has a clean chat thread linked to their profile so you can see the full story in one place.

Increase Member Lifetime Value

Target offers, share news and invite members to events. When you communicate regularly, players book more often, stay longer and bring their friends.

GDPR‑Friendly & Secure

Member data is stored securely with clear access control. Keep your spreadsheets in the past and move to a modern, privacy‑aware CRM that’s built for UK sports facilities.

How PaddlePals CRM Fits with the Rest of Your Tech Stack

Discovery apps and booking platforms are great for bringing in players – but you still need your own system to understand, retain and grow your member base.

Own Your Member Data

PaddlePals is your internal CRM – a place where you control player profiles, history and communication. Even if players first discover you through another platform, your relationships and data live here.

Built Around Courts & Bookings

Everything in PaddlePals is designed around racket sports: courts, sessions, utilisation and player behaviour. That makes it much easier to spot who plays regularly, who’s at risk and where to upsell.

From “Customer” to Community Member

Member chat, offers and targeted messaging help you treat players as long‑term members, not one‑off bookings. That’s how clubs grow lifetime value instead of just filling tomorrow’s schedule.

Designed for Member Privacy & Club Control

Member data is sensitive. PaddlePals is built so clubs can centralise information and communication while still respecting privacy and compliance best practices.

Centralised, Permission‑Based Access

Staff access PaddlePals using their own logins, so you can control who can view or edit member data – much more professional than sharing a personal spreadsheet or phone.

GDPR‑Friendly Member Records

Member fields and communication tools are designed to support GDPR‑friendly workflows, including clear records of who you contact, when and about what.

Audit‑Friendly History

Because chats, offers and activity all sit alongside member profiles, it’s easy to answer questions from committees, owners or members about how data has been used.

What Court Owners Say About PaddlePals Member CRM

Real feedback from club managers who use PaddlePals to understand their players better and increase repeat bookings.

★★★★★

“Before PaddlePals we had players in spreadsheets, email and WhatsApp. Now every member has a proper record, and we can see who actually plays, not just who pays a fee once a year.”

Sarah L. Club Manager, 4‑court padel centre
★★★★★

“The built‑in chat means our team can follow up with players about socials and coaching blocks without leaving the CRM. Our repeat bookings per member have gone up noticeably.”

James R. Owner, mixed tennis & padel club
★★★★★

“Member profiles finally give us context – how often someone plays, what they like, and if they’ve messaged us before. It’s much easier to offer the right product to the right player.”

Laura M. Operations Lead, indoor padel venue
★★★★★

“PaddlePals sits alongside our other booking tools, but this is where we actually ‘own’ the relationship. If we ever switch systems, our member CRM and history come with us.”

Tom H. Director, multi‑site racket sports group
★★★★★

“Having chats, offers and member data in one place has cut down admin massively. Our receptionist can see everything without asking the head coach for screenshots.”

Emma K. Reception & Membership Lead
★★★★★

“For us, the big win is knowing who our most valuable players are. PaddlePals makes it obvious which members to prioritise for early access and VIP events.”

David P. Co‑owner, city padel club
View More Club Reviews

Member CRM – Frequently Asked Questions

How the member database and chat system work together to help you grow your club.

Does every member automatically get a chat channel?

Yes. When you add a player as a member, PaddlePals creates a dedicated two‑way chat channel between your club and that player. You can send a welcome message, answer questions and upsell offers from day one.

Can I see a member’s details while I’m chatting with them?

Yes. Chats are linked directly to the member profile, so you can see their name, membership, contact details and context while you’re messaging. No more switching between tools or hunting for information.

Is this separate from the court booking system?

No. PaddlePals Member Manager CRM is part of the same platform as your court management and booking system. Your members, courts and bookings all live in one ecosystem that talks to each other.

Can I still add members who don’t use PaddlePals yet?

Yes. You can manually add members with just their name and contact details. They’ll still get a profile and can be upgraded into full PaddlePals users later if they choose.

How long does it take to set up the Member CRM?

Most clubs are up and running in under 15 minutes. Create your account, add your first batch of members, and you’re ready to start tracking players, sending messages and growing engagement straight away.